People-centred digital transformation
The challenge
Health & social care are full of people who want to make a positive change. But so often innovation and digital transformation fail to make an impact. So why is it so difficult? Too often we fail to understand the problem we’re trying to solve, neglect to take people with us and don’t redesign workflows and pathways with our users. We battle the system rather than working with it.
This is where user-centred design can make a difference.
Looking to develop your user-centred design skills to create wider impact in health and social care? Would a deeper knowledge of design methods transform your work? Want to know how a successful user-centred transformation project is planned and delivered?
We can help you make a positive change
At By.Design, we help teams across the NHS, social care, and charities understand user needs and engage stakeholders, helping you to unlock the full potential of your digital transformation journey.
We offer a range of services designed to elevate your team’s capabilities:
By.Design Diagnostic – Gain insights into your current capabilities and create a roadmap to deepen user engagement
By.Design Team Development – Accredited training courses to master the essentials of user-centred design in digital transformation, innovation, equity and inclusion
Coaching and Mentoring – Tailored support for your teams, helping them refine and expand their user-centric practices
Flexible Resources – Boost your team’s capabilities with roles in user research and service design to deliver high-impact programmes.
Our courses are available both in-person and online, and are crafted with real-world expertise, delivering tried-and-tested methods tailored specifically to you.
Our content is based on hands-on experience in user-centred design, digital transformation, and innovation - methods developed from the ground up in the field.
You'll develop the skills and confidence to lead user-centred digital transformation programmes, apply people-focused principles, and drive impact from discovery to delivery and optimisation.
Our participants
We have designed our courses for anyone working to make a positive change in health and social care.
We support digital teams as well as digital leaders, health or social care practitioners, programme or project managers, business analysts, data analysts, quality improvement specialist, equality and diversity specialist or patient and public involvement practitioners.
Wonderful course, very informative trainers!
The course is really clear in its teaching with really engaging teachers.
An excellent introduction to design thinking which I am looking forward to applying in my day-to-day work
Engaging, interactive, practical and fun learning
What we cover
Our courses are modular, and delivered in person or online.
Discovery & user needs—reframe the problem you want to solve and better understand people’s needs through user research.
Co-creation, prototyping & testing—generate and test solutions, reducing risk by learning through iteration.
Implementing, optimising & evaluation— learn how to make change truly sustainable and measure your impact.
We also offer bespoke coaching and capability building around each of these core skills.
Learning outcomes
Learn how to do user research, taking insight from data to better understand challenges and improve decision making.
Experience co-creation and ideation, using creative methods to turn user insight into ideas which you can test
Understand how to test, prototype and implement solutions that have measurable impact.
Be ready to manage your own people-centred digital transformation projects.
The usability testing was really helpful - great to see and use. I think we can implement this as a team with new documents and being present to witness the comments and issues users face live would be really insightful
